Pornhub just dropped a newly redesigned line of sex toys
Pornhub is launching a new and fully redesigned line of sex toys on Wednesday, and promoting the line with its "Not My Job" campaign.
The tube site partnered with ad agency BETC to create a video where household objects — an electric toothbrush, socks, a shower head — sing a parody of The Blood Hound Gang's "The Bad Touch" about how they're not meant to be sex toys. The video is a real doozy:
At the end of the video, the poor cucumbers and bike seat are "saved" by Pornhub's new sex toy line. Customers can try to guess one of 250 "household objects you shouldn't use for sex" on the campaign site for the chance to snag a unique discount code for up to 30 percent off a purchase.
Apple AirPods Pro 3 Noise Cancelling Heart Rate Wireless Earbuds — $219.99 (List Price $249.00)
Apple iPad 11" 128GB Wi-Fi Retina Tablet (Blue, 2025 Release) — $274.00 (List Price $349.00)
Amazon Fire HD 10 32GB Tablet (2023 Release, Black) — $69.99 (List Price $139.99)
Sony WH-1000XM5 Wireless Noise Canceling Headphones — $248.00 (List Price $399.99)
Blink Outdoor 4 1080p Security Camera (5-Pack) — $159.99 (List Price $399.99)
Fire TV Stick 4K Streaming Device With Remote (2023 Model) — $24.99 (List Price $49.99)
Shark AV2511AE AI Robot Vacuum With XL Self-Empty Base — $249.99 (List Price $599.00)
Apple Watch Series 11 (GPS, 42mm, S/M Black Sport Band) — $339.00 (List Price $399.00)
WD 6TB My Passport USB 3.0 Portable External Hard Drive — $138.65 (List Price $179.99)
Dell 14 Premium Intel Ultra 7 512GB SSD 16GB RAM 2K Laptop — $999.99 (List Price $1549.99)
BETC scanned hundreds of articles and online forums to find what offbeat items people have used to get themselves off, creative director David Martin Angelus said in a press release. "It’s amazing what people will have sex with when there isn’t a sex toy handy, especially in the current climate of shelter in place," he commented.
Additions to Pornhub's toy line include Spell, their version of the Hitachi wand; Silicone Cuffs, pretty self-explanatory; Trilogy, an anal training kit; and Tighten Up, an adjustable cock ring. The new toys are USB rechargeable and waterproof, with "powerful yet quiet" motors. They're made of black body-safe silicone and gold metallics, invoking Pornhub's recognizable black and orange logo.
"In redesigning and expanding our Pornhub Toys collection, we wanted to ensure our 130 million daily visitors have all the right tools — whether they’re enjoying their favorite Pornhub content on their own or exploring their fantasies and desires with others," said Pornhub vice president Corey Price in a press release. "It’s time to give household items a break once and for all."
Watch the campaign video and purchase toys here.
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Anna Iovine is the associate editor of features at Mashable. Previously, as the sex and relationships reporter, she covered topics ranging from dating apps to pelvic pain. Before Mashable, Anna was a social editor at VICE and freelanced for publications such as Slate and the Columbia Journalism Review. Follow her on Bluesky.