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Best Betting Sites: Top UK Online Bookmakers for November 2025

Compare over 60 licensed and regulated betting sites in the UK and find out which are the best online bookmakers for November 2025

Chris Wilson
Friday 28 November 2025 09:46 GMT
Chris Wilson looked at numerous betting sites as part of his research
Chris Wilson looked at numerous betting sites as part of his research (The Independent)

Being a bettor in the UK in 2025 means you have a huge amount of choice when it comes to betting sites.

There are over 175 licensed betting sites available in the UK and it’s not unusual for punters to have accounts with more than one online bookmaker.

Odds, free bets, apps and customer services can differ massively from one online betting site to the next, so why just stick with one operator?

We’ve endeavoured to find the best betting sites to suit every type of bettor, drawing on research, experience and first-hand testing to assess each platform’s pros and cons.

The Independent aims to provide readers with an accurate and up-to-date guide to choosing the best online bookmakers, leveraging trusted third-party data and our reporting standards to put together our recommendations of the top online bookmakers.

Rest assured that all of our recommended betting sites are licensed and regulated by the UK Gambling Commission (UKGC), who hold online bookmakers to the highest standards of fairness and transparency.

Best Betting Sites UK - November 2025

Betting Site

Best For

Sign Up Offer

UKGC Account No.

Bet365

Football

Bet £10, get £30 in free bets

55148

Tote

Horse Racing

Use promo code B10G40 to get £40 in free bets

3062

Betfred

Boxing

Get £50 in free bets when you sign up and bet £10

39544

Virgin Bet

Free Bet Offers

Bet £10, get £30 in free bets

54310

William Hill

Cricket

£30 in free bets when you sign up and bet £10

2752

10bet

Darts

100% welcome bonus up to £50

43173

Midnite

Free Bet Club

Bet £10, get £30 in free bets

42647

HighBet

Accumulators

Bet £10, get £20 in free bets

44662

Unibet

Live Streaming

Bet £10, get £40 in bonuses

45322

Kwiff

Bet Builders

Bet £10, get £30 in free bets or a £30 surprise bet

44448


How to Select the Best Betting Site

Before giving our recommendations of the best betting sites, now is a good time to consider what makes an online bookmaker right for you. These are five areas worth considering when evaluating the online bookmakers punters can choose from.

1. Payment choices

The best betting sites make it easy to manage your money. While you’ll often need to use a debit card to qualify for a sign-up offer, most licensed UK bookmakers support a variety of other payment methods once you’ve joined.

The list of Apple Pay, Google Pay and PayPal betting sites is now extensive as more operators accept e-wallets, while pre-paid cards and bank transfers via services like Trustly are also widely accepted.

Pay by mobile is also an option at some sites, but beware any operator that accepts payments via cryptocurrency or credit cards as licensed UK betting platforms are currently prohibited from such practices.

2. Special Features

Most bookies now offer some kind of bet builder tool or in-play betting, but the best ones go way beyond that, providing cash out functions on a variety of sports or letting you live stream an event.

A quick scan of the betting site and its help section will normally provide all the information you need on their special features, but keep an eye out for temporary features like free-to-play games and competitions, which some UK betting sites run regularly.

3. Sports Coverage & Markets

It’s always worth checking if your preferred sport is covered by a bookmaker. Some brand new betting sites don’t always offer horse racing odds, while some may niche sports may not be covered.

If your sport is listed, check the markets available to make sure there’s plenty of choice and compare the odds available elsewhere to make sure the online bookmaker has competitive pricing.

It’s also worth checking whether you can place a bet builder or if the bookmaker offers special offers on your chosen sport.

4. In-Play Service

A recent study by Optimove in the United States found that nearly half of all bets were placed in-play in 2024, with a good live betting service now of paramount importance to some bettors.

Most in-play bets will be placed on betting apps, so check to see how an app performs in that regard, measuring the speed with which odds update and the markets available in-play. The best betting sites will offer live streaming, audio commentary or computer animations to help bettors follow the action, providing a one-stop shop when it comes to watching sport and having a bet.

5. Customer Service

If you ever need help, responsive customer support is absolutely essential. Live chat is ideal, but even an email reply should be quick and helpful. If there’s no support option or you find reports of poor customer service on Trustpilot and Reddit, it may suggest the bookmaker doesn’t put users first.

1.

Bet365

Best betting site for football

Rating: ★ ★ ★ ★ ★

Bet365 Pros

Bet365 Cons

High quality live streaming service

No Champions League streaming despite Uefa partnership

One of the strongest welcome offers going

Less free bet promotions than a lot of their rivals

Biggest variety of Champions League odds we’ve seen

My top football bookmaker is bet365, an operator that’s become the industry leader among football betting sites over the last two decades. Ultra-competitive odds, a huge range of markets and a strong range of offers have helped make the Stoke-based firm extremely popular among football bettors.

Bet365 enhanced their ties to the beautiful game in 2024 when they became Uefa’s first betting partner for the Champions League. They tend to excel at everything they do, building a betting site and app that are functional, reliable and packed with useful features.

When it comes to football, bet365 provide price boosts, early payouts, accumulator boosts, live streaming, fantasy options and free to play games.

You can use the Bet365 bonus code INDY2025 to claim a new customer offer which sees players receive £30 in free bets when they deposit and stake £10.

Alternative online football betting sites

BoyleSports

One for the football accumulator fans. Regular acca bettors can get a £5 free acca bet every time they place five £5 accumulators with Acca Loyalty, while Acca Rewards gives punters either a profit boost or insurance.

10bet

Bettors will need deep pockets for some of the offers on 10bet, but there can be no arguing with their excellent early payout and accumulator boosts for football, both of which are available through a well-presented betting site, no matter which platform you prefer.

2.

Tote

Best betting sites for horse racing

Rating: ★ ★ ★ ★ ★

Tote Pros

Tote Cons

Tote guarantee on matching or bettering SP

Live streaming could be improved

Weekly free horse racing bets

Working out potential returns can be tricky

Unique racing betting options

No free-to-play racing prediction game unlike rival bookies

Highly-rated betting app

Tote has been synonymous with horse racing since its launch in 1928. It was created by avid racing fan Sir Winston Churchill and revolutionised how people bet on horse racing.

For those unfamiliar with the Tote, it is unique among UK online bookmakers as it’s a pool betting system, with everyone who backed a horse sharing the dividends if that horse wins. We have a guide to Tote betting where you can learn all there is to know.

Tote have comes a long way since then and while it still uses a pool betting system, it has introduced modern features such as free bets, Tote’s price guarantee, and live streaming to become on the UK’s best horse racing betting sites.

The Tote welcome offer has recently been improved and now features £40 in free bets when you sign up with the code B10G50.

While Tote terminology takes some learning, their racing dividends often match or exceed most UK bookies. Regular punters can earn £10 in horse racing free bets weekly via the free-to-join Stayers Club, which works like a free bet club.

The Tote app ranks among the best horse racing betting apps in the UK, scoring 4.6 out of five on iOS and 4.5 on Android.

Alternative UK betting sites for horse racing

William Hill

The 2024 EGR Horse Racing Betting Operator of the Year, William Hill offer Best Odds Guaranteed from 8am every day. I found there to be plenty of daily price boost offers, extra place races and free bet promotions.

BetGoodwin

BetGoodwin offer a free bet refund (up to £100) for a wide range of racing scenarios, including being beaten by a 50/1 shot or bigger, or falling at the last when leading. They also do extra races and have an excellent live streaming service.

3.

Betfred

Best betting site UK for boxing

Rating: ★ ★ ★ ★ ★

Betfred Pros

Betfred Cons

One of the best sign-up offers on the market

Only 7 days in which to use the £50 bonus funds

Regular price boosts on selected boxing markets

Could be quicker pricing up boxing markets

No wagering requirements on free bet offers

Boxing remains a huge draw in the UK and for those fans looking to have a bet on the action inside the ring, Betfred ranks as one of the heavyweights among boxing betting sites.

Betfred have partnerships with some of the largest boxing promoters, including Matchroom and Boxxer, and have been the title sponsor for some of the biggest fights held in the UK in recent years.

Punters can bag £50 worth of free bets to use on boxing via the Betfred sign up offer when they sign up, which they can then wager on one of the most user-friendly betting sites and apps on the market.

Betfred offer odds on a huge number of bouts, and for the major showdown, they’ll often roll out price boosts on selected markets, or even bet and get free bet offers. Bettors also have the option to put together bet builders on fights as well.

I would like to see Betfred get more boxing markets live quicker, but come fight night they always have a solid range to choose from with competitive odds across the board.

Alternative online bookmakers for boxing

talkSPORT BET

TalkSPORT BET produce special sign up offers for the majority of big boxing fights when they come around, while bettors can also get boosted odds on fights via the Lucky Dip tool. TalkSPORT BET also offer more bet boosts on the big PPV events.

Bet365

Bet365 regularly has the best boxing odds for fights and they provide an in-play service which features live stats and graphics. The free bets that come with the bet365 sign up can also be entirely used to bet on boxing.


4.

Virgin Bet

Best online bookmaker for free bets

Rating: ★ ★ ★ ★ ☆

Virgin Bet Pros

Virgin Bet Cons

Regular free bet offers

Reports of withdrawals taking several days

User-friendly, accessible and well-reviewed app

Smaller selection of football markets

Daily extra place races

Virgin had been on the fringes of the online betting scene, despite being named ’Rising Star in Sports Betting’ at the 2021 SBC awards and having done their image the power of good with their regular women’s days for racing and partnership with personal safety app Walksafe.

But it’s taken until now for Virgin Bet to find its betting niche and stand out as one of the top bookmakers when it comes to free bet offers.

Free bets are easy to come by on Virgin Be
Free bets are easy to come by on Virgin Be (The Independent)

Virgin regularly run bet and get promotions for high-profile football games, while every Saturday, they offer money back as a free bet on all losing bets for one race shown on ITV. This offer goes from weekly to daily during big meetings, such as Cheltenham and Royal Ascot.

Bettors can also secure a £5 free acca bet each week by staking £5 or more on at least four accumulators between Monday and Sunday.

Very few betting sites have as many regular free bet offers, while the Virgin Bet sign up offer now features £30 in free bets, having previously been £20 in another sign of the operator’s efforts to challenge the UK’s established online bookmakers.

Alternative betting sites UK for free bets

QuinnBet

QuinnBet offers six daily free bet promotions, including money back on 0-0 football draws, horses finishing second to the SP favourite, acca bonuses and US sports-related offers.

NetBet

NetBet runs regular bet £10, get a £5 free bet promotions across football, horse racing and UFC. There’s also the opportunity to earn a free bet through accumulator offers, or via the UFC Wheel of Sportune game.

5.

William Hill

Best online bookmaker for cricket

Rating: ★ ★ ★ ★ ☆

William Hill Pros

William Hill Cons

Great coverage of cricket, both pre-match and in-play

Live streaming service not as good as rivals

Sign up offer bonus can be used to bet on cricket

Website and app look dated

Award-winning bookmaker

William Hill have been in business since 1934 and even after that long, they remain right at the top of the UK gambling scene, scooping EGR’s Horse Racing Betting Operator of the Year in 2024.

But it’s not just racing where Hills excel, as they also do a good job covering several other sports, including cricket.

The £30 in free bets from the William Hill sign up offer can be used to wager on cricket, with Hills placing few restrictions on how their welcome bonus can be used.

Cricket bettors can find matches from all over the world on William Hill
Cricket bettors can find matches from all over the world on William Hill (The Independent)

William Hill's extensive cricket markets and #YourOdds bet builder make it one of the best cricket betting sites, with regular price boosts and occasional free bets on major fixtures.

Their in-play cricket service is excellent too, even if they can’t provide live streams of games, with live price boosts. Hills regularly run free bet offers for the big Test matches and tournaments too, while to top it off, the £30 that comes with the William Hill sign up offer can be wagered on cricket.

Alternative UK betting sites for cricket

Unibet

Unibet live stream a large number of cricket games for free on their desktop and mobile platforms, giving punters the opportunity to bet and watch the action. Unibet also have a rewards centre that cricket bettors can take advantage of.

Betway

Betway delivers an exceptional product for betting on cricket, offering coverage of a wide array of cricket leagues and matches worldwide. It particularly stands out for its IPL betting markets.

6.

10bet

Best darts betting sites

Rating: ★ ★ ★ ★ ☆

10bet Pros

10bet Cons

Monthly and weekly free bet offers for multiple sports

Wagering requirements on sign up bonus

Competitive odds

Some offers require a large outlay to qualify for the free bets

Wide range of darts betting markets

The festive season is right around the corner and for darts fans, that can only mean one thing: the sights and sounds of Alexandra Palace will soon be back on our screens for the 2025/26 World Darts Championship.

One of the best betting sites to wager on the World Championships, and darts generally, is 10bet. They are one of the only online bookmakers I’ve found with a permanent darts betting offer, giving punters a £10 free bet when they wager £75 on darts in a single month.

Darts bettors can also benefit from the boost to accumulator winnings on 10bet and the bet £50, get £10 in free bets deal that comes with using their effective but slightly underwhelming betting app.

10bet’s desktop site is the better option, providing a reliable platform to access the excellent range of darts markets 10bet have available for most events. A decent stat pack accompanies each match market before the arrows start to fly, at which point 10bet’s excellent in-play service goes live.

Looking beyond 10bet’s relatively unappealing welcome promotion, which carries wagering requirements, darts betting sites don’t get much better than 10bet, who have plenty to offer punters keen to wager on the oche action at Ally Pally and beyond.

Alternative darts betting sites

BetMGM

BetMGM sponsor the Premier League Darts and run regular offers during that competition. Punters can also take advantage of acca boosts and BetMGM’s daily bet boosts when wagering on darts.

Coral

Darts bettors can claim 10 free spins on selected games every week by taking part in Coral’s sports bet and get offer. It requires users to wager a minimum of £20 on one of eight sports, including darts, in the space of a week to unlock the casino bonus. Coral also offer the free-to-play Rewards Shaker and Rewards Grabber.

7.

Midnite

Best betting sites for free bets club

Rating: ★ ★ ★ ★ ☆

Midnite Pros

Midnite Cons

Three weekly free bet clubs

Customers report issues with deposits being processed

Great range of daily price boosts for several sports

Restrictions placed on bet types in sign up offer

Highly-rated betting app on iOS and Android

Midnite launched with the goal of being the home of esports betting and while fans of Dota and CS:GO will still find the best odds among online bookmakers for those events, Midnite have diversified to become a more traditional betting site.

Part of their all-round appeal can be found in having not one, not two, but three free bet clubs, which hand out a combined £20 in free bets each week.

Bettors have the option to opt in for which ever bet clubs they like with Midnite running a bet builder club, acca club and general free bets club. It’s perhaps a shame they don’t have an esports-specific free bets clubs, although the general free bets option can be unlocked wagering on any sport.

Each free bet club has it’s own terms and conditions, so make sure to check those before opting in. There’s also a selecrtion of casino clubs, for those bettors interested in earn casino bonuses.

I also like the large number of bet boosts Midnite have, covering a wide range of sports, and the customer service that’s provided via an in-depth help section or a responsive live chat team.

Alternative Free Bets Clubs at online bookmakers

BetUK

BetUK’s bet £10, get a £5 free bet is a top offer for low-stakes bettors. Opt in and bet £10 or more on a football bet builder with odds of 2/1 or greater. The free bet can be wagered on any sport.

Lottoland

Lottoland now have a sportsbook with a free bets club that rewards punters with £8 in free bets each week. Just wager £25 or more on accumulators to receive a £5 free bet and a £3 free in-play bet.

8.

HighBet

Top Online Bookmaker for Accumulators

Rating: ★ ★ ★ ★ ☆

HighBet Pros

HighBet Cons

Money back acca offers on different sports

Below average sign-up bonus

2up early payout offer covers both singles and multiples

No betting app

Expert accumulator advice from HighBet traders

HighBet have been steadily building out their accumulator offers and now have an excellent selection, offering acca insurance on several sports and profit boosts.

Punters get 50% of their stake back, up to £5, if one leg of their football, tennis or basketball accumulator lets them down. This offer can be claimed four times per week, meaning that on a bad week of acca betting, bettors can receive £20 back in free bets, provided they meet the qualifying requirements.

Bettors must opt in to offer for each sport they want to wager on and then build an acca that has at least four legs, with each selection having odds of 1/2 (1.5) or greater.

There’s also an acca profit boost offer which covers all sports. This kicks in with a 5% boost for four-folds and goes up to 100% if you can land an acca of 20 legs or more. It’s unlikely you’ll land a 20-leg accumulator, but that threshold is standard across most betting sites, while there are plenty of different levels of boosts available.

HighBet’s 2up early payout promotion works for both singles and accumulators, which is always handy, while the HighBet traders put up their recommended accas on the front page of the site.

Alternative betting sites for accumulators

BoyleSports

With acca rewards, BoyleSports gives bettors the choice of either taking our insurance on their multiple or boosting the potential payout. Boyles also have acca loyalty, giving bettors a £5 free acca bet for every five accas they place.

QuinnBet

QuinnBet has established itself as one of the premier accumulator betting sites with punters able to claim up to £50 in free bets every day via winning accumulators. QuinnBet also excels when it comes to horse racing multiples with bonus funds available for winning forecast, tricast and Yankees.

9.

Ladbrokes

Best betting sites for novelty/entertainment bets

Rating: ★ ★ ★ ★ ★

Ladbrokes Pros

Ladbrokes Cons

Great variety of entertainment and novelty betting markets

Desktop site can be buggy and unreliable

£20 of Ladbrokes sign-up offer can be spent on entertainment bets

Range of offers for existing customers could be better

One of the UK’s best-rated betting apps

Online bookmakers make it easier than ever to bet on a huge range of events, and that includes non-sporting matters like politics, the outcome of TV shows and whether it will snow on Christmas Day.

The end of the year tends to be prticularly busy for entertainment bets as shows like ‘Strictly Come Dancing‘ and ‘I’m a Celebrity...Get Me Out of Here’ dominate the TV ratings, while Sports Personality of the Year creates plenty of buzz.

Ladbrokes do a great job covering all bases, offering competitive odds on the majority of entertainment markets and keeping them regularly updated as betting patterns shift among watching punters.

Some betting sites make it easy to navigate from one market to the next, although this job is easy on the excellent Ladbrokes betting app.

Ladbrokes also have some unique novelty markets bettors are unlikely to find odds on elsewhere, such as various Taylor Swift specials, and I was pleased to see that bettors can use part of the Ladbrokes sign up offer to wager on any entertainment market on the sportsbook.

Alternative online betting sites for entertainment bets

William Hill

Home to arguably the biggest collection of political, entertainment and novelty betting sites in the UK, Hills is only let down by it’s poor navigation. Bettors will find all sorts of markets and they can use the free bets that come with the sign-up offer to wager on these events.

Betfred

Betfred go in-depth on certain entertainment markets, offering a great selection for TV shows such as ‘I’m a Celebrity’ and they conveniently store all their relevant markets in one place. Betfred also boost the odds on selected entertainment markets.

10.

Kwiff

Best betting sites UK for bet builders

Rating: ★ ★ ★ ★ ☆

Kwiff Pros

Kwiff Cons

Chance to have odds boosted at random

Below average in-play service

Bet builder and acca insurance available

Users report issues with poor customer service

Kwiff app highly-rated by bettors

Cluturred layout on desktop site

Kwiff are one of the most unique betting sites in the UK in that it delivers nice surprises on a regular basis. Any time you place a bet, Kwiff could decide to supercharge the odds of that wager, taking it from 3/1 to 10/1, for example.

Getting ‘Kwiffed’ can happen at any time and isn’t limited to certain bet types, meaning bet builder fans are eligible to receieve a boost to the odds of their bet builder.

The chance of an odds boost is just one reason why Kwiff gets the nod as the best of a growing group of bet builder sites with the operator also offering bet builder insurance on all football wagers.

Meet the qualifying requirements and if one leg of the bet builder lets a punter down, Kwiff will issue a free bet refund, up to £10.

There’s similar insurance available for accumulator bets too, part of a decent package if offers for existing customers, which include a rare greyhounds free bets promotion.

Kwiff are well thought of online, scoring a respectable 4.0 on Trustpilot, while the Kwiff app has also been recognised by users as one of the top betting apps on the market, scoring 4.1 on Android and 4.6 on iOS.

There’s even a choice of Kwiff sign-up offers with new customers able to select between £30 in free bets or a £30 surprise bet, which will be decided at random by Kwifff.

Kwiff’s not perfect, the bet builder tool doesn’t cover as many sports as some rival betting sites and the customer service, particuarly the FAQs section, could do with improvement.

Alternative betting sites or bet builders

Betfred

Betfred run regular money back offers tied to football bet builders and provides boosts on pre-built bet builders for the majority of matches. Their early payout offers also applies to any match result markets in bet builder bets.

NetBet

Bet builders available on a large range of sports with NetBet providing regular bet builder offers, such place a £10 bert builder on a pre-selected football game and get a £5 free bet. NetBet also provide a quick bet builder tool to help punters struggling to decide on what to include.

How We Rank The Best Betting Sites UK

We rank online bookmakers using first-hand testing, transparent evaluation criteria, and strict editorial standards. Each site listed has been assessed not just for its welcome offers but also for how well it serves bettors over time.

Here are the key factors we considered when compiling our best betting sites rankings.

1. UK Gambling Licence & Regulation

All the gambling operators on our list are licensed and regulated by the UK Gambling Commission (UKGC). This is a non-negotiable starting point for any online bookmaker. It ensures the bookie meets legal requirements around fair play, data security, customer funds protection, and responsible gambling protocols.

2. Trust and Transparency

We utilise our industry expertise to evaluate betting sites, favouring bookmakers that lay out their terms and conditions in plain English and have a proven track record of resolving customer issues.

But we also consider the experience of punters, checking the feedback UK betting sites receive to determine which ones are trustworthy. According to customer ratings and review platform Trustpilot, these are the best-performing online bookmakers for bettor satisfaction.

Betting Sites

Trustpilot score (out of 5)

Total reviews

SpreadEx

4.4

1,869

Parimatch

4.3

482

10bet

4.2

1,620

Matchbook

4.0

2,113

BetGoodwin

4.0

2,061

NetBet

4.0

2,598

Kwiff

4.0

6,430

BetVictor

4.0

5,098

While it is useful to read these reviews to get a better picture of betting sites, some need to be treated with caution as they can relate to gambling losses out of the control of the online bookmaker.

3. Desktop & Mobile Usability

Each betting site is put through its paces on both desktop and mobile devices.

  • Ease of navigation (can users find odds quickly?)
  • Page load speed
  • App usability and responsiveness

Sites that feel sluggish, cluttered, or confusing are marked down with a clean design and interface, a must-have for the best betting sites on our list.

4. Quality of Offers and Promos

It’s easy to get drawn in by offers that promise ‘bet X, get Y’ or those that pledge to massively increase your initial deposit. We’ve looked beyond those headline-grabbing sign-up offers and considered the following:

  • How accessible the welcome offer is (e.g. minimum deposit, odds requirements)
  • Whether ongoing promotions are available to all users, not just new ones
  • Variety across sports (e.g. football boosts, horse racing insurance, acca clubs)

We try to avoid sites that push large bonuses with excessive wagering or unclear conditions.

5. Commitment to Safer Gambling

Safer gambling isn’t a slogan, and the actions of betting platforms in this regard speak far louder than words. We prioritise UK betting sites that take safer gambling seriously. That means:

  • Easy access to deposit limits and time-outs
  • Clear links to self-exclusion and support services
  • Proactive account monitoring without hindering in control punters

A bookmaker's approach to player welfare is a key factor in our ranking. We only recommend those operators that make it easy for users to stay in control.

Best New Betting Sites UK

We also monitor new betting sites making waves in the UK and have selected the best new sites to have entered the market recently.

We’ve been testing the newest online bookmakers in the UK to find the best options for football, horse racing, free bets, and more.

Rank

New Online Bookmakers

Sign Up Offer

Best For

UKGC License

1

talkSPORT BET

Bet £20, get £40 in free bets

Football

39576

2

Puntit

Bet £10, get £20 in free bets

Horse Racing

39576

3

LiveScore Bet

Bet £10, get £30 in free bets

Free Bets

56859

4

CopyBet

Bet £20, get £20 in free bets

Accumulators

53774

5

EasyBet

Bet £20, get £20 in free bets

NFL

39504

6

PricedUp

Bet £40, get £20 in free bets

Price boosts

1776

7

Bet442

Bet £20, get £20 in free bets

Bet Builders

39483

8

QuickBet

Bet £10, get £10 in free bets

Cricket

38758

9

247Bet

100% welcome bonus up to £50

Fast withdrawals

52894

10

BetTOM

50% cashback on first day losses

Cash out

64959

1.

talkSPORT BET

Best New Betting Site for Football

Now entering its third year, talkSPORT BET has become known for its regular football betting offers, price boosts, and weekly rewards that keep punters engaged throughout the season.

With enhanced odds, early payouts, and the Lucky Dip feature all available through its top-rated football betting apps, it’s one of the more dynamic choices for football fans.

talkSPORT BET

talkSPORT BET Cons

Exclusive sign up offers

Lack of choice for Lucky Dip markets

Weekly football free bet club

Free-to-play football prediction game

2.

Puntit

Best New Betting Sites for Horse Racing

Puntit are the latest betting site from the BetVictor family, and as such, bettors can expect the same range of price boosts and a user-friendly sportbook they may be accustomed to on other BV Gaming platforms.

Puntit have daily horse racing boosts on both singles and pre-built multiples, while they offer money back as a free bet if your selection loses any chance of victory at the start of a race.

Puntit’s Best Odds Guarantee covers all UK and irish races, but best of all, bettors can get 10% cashback on all losses each and every week.

Puntit Pros

Puntit Cons

Weekly cashback on racing losses

No betting app

Best odds guaranteed

Daily price boosts on UK racing

3.

LiveScore Bet

Best New Online Bookmaker for Free Bets

The LiveScore Bet sign up offer provides £30 in free bets after a first deposit and bet of £10, while ongoing promotions include payouts on certain goalscorer markets if a goal is ruled out by VAR in a Premier League game and money back on selected horse races if your runner finishes 2nd, 3rd or 4th.

As a regular acca bettor, I took full advantage of the weekly free £5 acca bet up for grabs on LiveScore Bet. Just opt in and place four or more acca bets, wagering a minimum of £5 on each, to claim the reward.

LiveScore Bet Pros

LiveScoreBet Cons

Regular free bet offers on football and racing

Fewer markets than some other new bookies

Weekly free bets via acca club

Early payout and accumulator insurance on football bets

4.

CopyBet

Best New Bookmaker for Accumulators

CopyBet’s niche is that you can ‘copy’ the bets of successful tipsters on their sportsbook. Head to the tipsters section to find who is on a hot streak and follow them, free of charge in most instances.

Bettors could put together several tips to make an accumulator, which is another area where CopyBet shine thanks to their accumulator boost offer. Users can secure a 5% profit boost on winning trebles via the acca boost, up to a 100% boost if they are lucky enough to land a 20-fold or bigger.

There are also profit boosts, a free predict the score competition and a reasonable sign-up offer.

CopyBet Pros

CopyBet Cons

Acca boost offer covers any sports market

Winnings from welcome offer capped at £500

Free-to-play football prediction challenge

Sportsbook layout could be cleaner

Follow and track the performance of genuine tipsters

5.

EasyBet

Best New Betting Site for NFL betting

The NFL is big business for betting sites on both sides of the Atlantic these days and EasyBet, who launched in October 2024, do a great job covering American football for UK bettors.

EasyBet offer a weekly £5 free bet builder bet for Monday Night Football, while punters can grab another £5 free bet when they wager £30 or more on NFL accumulators. Being a betting exchange means they don’t have the same range of NFL markets as some NFL betting sites, but the majority of the most popular options are available.

EasyBet Pros

EasyBet Cons

Weekly NFL free bet offer

Matchbook users can’t have an EasyBet account

EasyBet Acca offer can be used for NFL betting

Exchange odds usually better than fixed odds betting sites

6.

PricedUp

Best New Betting Site for Price Boosts

Launched in 2024, PricedUp focuses on providing some of the best price boost offers across a wide range of sports, from football and horse racing to golf and rugby.

PricedUp is still quite new and is missing a few features you’d expect from more established UK betting sites, but they are making improvements all the time, such as adding a PricedUp sign up bonus featuring £20 in free bets.

PricedUp Pros

PricedUp Cons

Price boosts for plenty of sports

No free bet offers for existing customers

Dedicated racing tips service

7.

Bet442

Best New Betting Site for Bet Builders

Bet442’s welcome offer is a bet £20, get £20 in free bets promotion which includes 2 x £5 free bet builder wagers. Bet442’s excellent bet builder tool means those free bets can be used on a range of sports, not just football like some betting sites.

Bet builders are available for Australian Rules football, American football, baseball, basketball, cricket, ice hockey, rugby league, rugby union, soccer and tennis, with punters able to combine up to 30 selections into one bet builder.

Bet442 also boost the odds on pre-built bet builders for selected events and bet builders can be created in-play.

Bet442 Pros

Bet442 Cons

Huge rank of sports and markets covered by the bet builder

Could add more offers for existing customers

Bet builder boosts available

8.

QuickBet

Best New Betting Site for Cricket

Cricket bettors may overlook QuickBet due to their underwhelming sign-up offer, but that would be a mistake, especially as you can use the £10 free bet from the welcome bonus to wager on cricket.

For the Ashes, QuickBet are running a rewards system where bettors receive a ticket for a prize draw each time they wager on an Australia vs England market, increasing their chances of claiming a slice of the £3,000 prize pool.

QuickBet also have one of the largest selections of odds boosts for cricket, offering price boosts on both series and Test markets, while I thought their in-play service for cricket was of a high standard.

QuickBet Pros

QuickBet Cons

Good selection of cricket offers and boosts

Below average sign up offer

Instant withdrawals available

9.

247Bet

Top New Online Bookmaker for Fast Payments

247Bet are run by White Hat Gaming, who are better known for operating several casino sites, so it’s no surprise that payments are dealt with efficently. Withdrawals may stay under review for 24 hours, before being delivered to punters by their prefered banking method.

For bettors who chose an e-wallet - 247bet accept Neteller and Skrill, but not PayPal - those payments will hit their accounts in minutes after the conclusion of the review.

We were also impressed with how many permanent offers are available on 247Bet, including money back on football games that end goalless, while there daily odds boosts on a range of sports.

247Bet Pros

247Bet Cons

Withdrawals processed and delivered within 24 hours

The best fast withdrawal betting sites have more payment methods

Plenty of in-play aids and live streaming on select events

Good selection of permanent promotions for existing customers

10.

BetTOM

Best New Bookmaker for Cash Out

Nearly every online bookmaker now offers cash out, but some do it better than others. BetTOM have quickly established themselves as one of the best live betting sites, thanks to their smooth in-play platform, extensive event coverage, and fast cash out options.

We found BetTOM’s inplay-s service to be responsive, settling bets in seconds when cash out was selected, giving punters full control to lock in profits or cut losses instantly.

BetTOM Pros

BetTOM Cons

Sharp in-play service

Fewer live streams than some rival betting sites UK

Cash out offered on singles and multiples on most sports

Why Trust Us

Chris Wilson, a betting content producer and sports reporter at The Independent, has spent over a year testing and reviewing dozens of betting sites across the UK to come up with a list of the best online bookmakers.

Chris has used a range of strict criteria when evaluating online betting sites, with each site needing to provide high-value promotions and offers, a wide variety of games and payment methods, efficient customer service and a positive, enjoyable overall experience of gameplay.

In addition, each betting site that The Independent recommends is fully licensed and regulated by the UK Gambling Commission, ensuring that punters are kept safe while betting and that their details are secure.

What to bet on this week

Football

After a hectic round of European games, there’s little chance to draw breath with a full slate of fixtures in the Premier League, EFL and across the continent’s top competitions.

There are three 3pm kick-offs in the Premier League on Saturday afternoon, including Manchester City playing host to Leeds, before Everton host Newcastle at 5pm and Tottenham face off against Fulham at 8pm.

It’s an early start at Selhurst Park on Sunday for the midday clash between Crystal Palace and Manchester United, followed by three 2:05pm games, including Wolves against Aston Villa and West Ham hosting Liverpool.

Game of the weekend comes from Stamford Bridge as second host first with Chelsea entertaining Arsenal. The Gunners start the weekend with a six-point lead, while both sides come into the London derby fresh off big Champions League victories over Barcelona and Bayern Munich, respectively.

Elsewhere, Championship leaders Coventry take on Charlton on Saturday afternoon, while over in Italy, champions Napoli face off against current league leaders Roma on Sunday evening in the pick of the games from Europe.

F1

The penultimate race of the F1 season takes place in Qatar this weekend, with McLaren reeling after the dramatic disqualification saw Max Verstappen re-enter the title race in Las Vegas.

Lando Norris remains the favourite to win the Drivers’ Championship as he defends his 24-point lead, and he could wrap up the title if he were to outscore Piastri and Verstappen by two or more points at the Losail Circuit.

Rugby

The final match of the Autumn Internationals series comes this weekend as Wales take on world champions South Africa on Saturday, with head coach Steve Tandy looking to turn things around after a spirited 52-26 defeat to the All Blacks last time out.

Elsewhere, the Gallagher Premiership also continues as the international players return to their club sides, with Bristol taking on Northampton and Saracens hosting Bath in the pick of the fixtures.

Boxing

Recent weeks have seen huge fights involving British boxers – including Anthony Yarde’s loss last week and the second fight between Conor Benn and Chris Eubank Jr. – and while this weekend’s fight is slightly less box office, it still brings a British heavyweight title fight between Frazer Clarke and Jeamie Tshikeva.

Racing

The racing calendar has quietened down somewhat as we approach the winter, though there are still Grade 1 contests to look forward to at this time of year, with the BetMGM Fighting Fifth Hurdle taking place at Newcastle on Saturday 29 November.

Crypto Betting Sites - Can You Bet Using Cryptocurrency in The UK?

A report by market intelligence platform Yield Sec found that more and more bettors are wagering on crypto betting sites, who have seen their revenue increase by billions of dollars a year.

This is despite the fact that crypto sports betting is prohibited in many countries, including the UK.

Crypto gambling sites are blocked in the UK and betting sites are banned from accepting any form of cryptocurrency deposits by the UK Gambling Commission.

Bettors are strongly advised not to use any crypto betting sites, which are unregulated and therefore don’t offer the same protection punters receive from licensed UK betting sites.

Gamble Responsibly

A 2025 study by the UK Gambling Commission found that certain types of gambling are more likely to lead to problem gambling in the future. Using casinos - online and in-person - and betting on sports scored highly on the UKGC’s Problem Gambling Severity Index, and it’s crucial that bettors understand that using gambling sites comes with risks.

Gambling should be seen as a form of entertainment, not a way to generate income. Regardless of how much you know about sport or betting, there is always the possibility that your bet may not win.

It is important to only wager money you can afford to lose, and never try to recover losses by placing further bets. These are two of the most important principles for anyone who gambles.

Most reputable UK betting sites offer tools to help you stay in control of your gambling. Features such as deposit limits, self-assessment questionnaires, and session reminders can support you in managing the time and money you spend online.

If you feel you need a break, you can use options such as time-outs or self-exclusion to temporarily or permanently step away from gambling.

Should you ever feel that your gambling is becoming difficult to manage, don’t hesitate to seek help from the organisations listed below.

Best Betting Sites UK: FAQs

What are the top 10 betting sites for 2025?

Personal preference plays a big role in deciding the best betting sites and punters may be best served by joining a selection of online betting sites in order to maximise the wide range of offers available. If I had to pick my top five betting sites, it would include bet365, BoyleSports, Unibet, Betfred & BetVictor.

Which bookmaker gives the best odds?

The betting site with the best odds varies from sport to sport, with William Hill often claiming to have the best racing odds, based on results from odds comparison sites. To make sure you get the best price, use the odds comparison tools found across the Independent betting section.

Which UK betting sites accept credit cards?

As of April 14, 2020, UK betting sites and online casinos are banned from accepting payments made via credit card. The UKGC also encourages betting sites to prevent e-wallet payments where the funds have been transferred from a credit card.

Which online bookmakers have the best betting apps?

QuinnBet, bet365, talkSPORT Bet, Bet Victor, Parimatch, Betfred and Midnite are among the highest-rated betting apps for iOS, while on Android, bet365, Coral and Midnite receive top marks from mobile users of betting sites UK.

Which betting sites accept PayPal?

Most UK betting sites now accept PayPal as a payment method, along with a selection of other e-wallets. However, several betting sites do not allow PayPal transfers when it comes to qualifying for their sign up offer. Check the accepted payment methods for any welcome offer before going ahead if you want to use PayPal.

Which betting sites are not on gamstop?

Non-GamStop betting sites tend to be unlicensed, unregulated and off-shore, meaning bettors are taking a huge risk when using their services. All our recommended betting sites are on GamStop. We will never recommend a non-GamStop bookmaker.

Which betting sites UK do cash out?

Cash out has become a standard feature on the majority of UK betting sites, giving bettors mire control over their bets. Cash out can be used to lock in a profit or cut your losses and is available on ante-post, single and accumulators bets on most sports.

What betting sites take Revolut?

Very few betting sites UK currently accept Revolut as a payment method. QuinnBet are one online bookmaker that does accept Revolut. Be careful to check the list of deposit and withdrawal options when looking at betting sites to make sure Revolut is an option.

We may earn commission from some of the links in this article, but we never allow this to influence our content. This revenue helps to fund journalism across The Independent.

We aim to offer every online gambler and reader of The Independent a safe and fair platform through unbiased reviews and offers from the UK’s best online gambling companies.

Gambling can be addictive, always play responsibly and only bet what you can afford to lose. Gambling sites have a number of tools to assist you to stay in control, including deposit limits and time outs. If you think you have a problem, advice and support is available for you now from BeGambleAware or Gamcare.

Any offers or odds listed in this article are correct at the time of publication but are subject to change. Terms & Conditions apply to all offers.

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