You can either make use of the ! operator, or the system() command.
First, rename you application to something that has no spaces in the name, like modelv2.exe. Next, either make sure it is in the system path, as defined by your system environment variables, or generate a full path to it (eg: C:\Users\Phil\Desktop\modelv2.exe).
You can call an executable program from the command line using the exclamation point or the system command:
!modelv2
or:
!C:\Users\Phil\Desktop\modelv2.exe
will cause Windows to execute the program hello.exe if there is such a file in the current directory or on the system path. Alternatively:
system('modelv2');
or
system('C:\Users\Phil\Desktop\modelv2.exe');
will do the same thing.
References
- "MATLAB Central - call and run an external program in matlab under windows", Accessed 2014-03-19,
<http://www.mathworks.com/matlabcentral/answers/11568-call-and-run-an-external-program-in-matlab-under-windows>
system()call.