You need to grant CREATE USER system priviege to that user.
GRANT CREATE USER to username;
You can also grant ALTER USER and DROP USER system privileges to this user.
See the documentation: https://docs.oracle.com/database/121/SQLRF/statements_9013.htm#i2077938
System Privilege Name: CREATE USER
Create users. This privilege also allows the creator to:
Assign quotas on any tablespace. Set default and temporary
tablespaces. Assign a profile as part of a CREATE USER statement.
EDIT - practical example
C:\>sqlplus system as sysdba
SQL*Plus: Release 12.1.0.2.0 Production on Sat Jan 16 15:16:52 2016
Copyright (c) 1982, 2014, Oracle. All rights reserved.
Enter password:
Connected to:
Oracle Database 12c Enterprise Edition Release 12.1.0.2.0 - 64bit Production
With the Partitioning, OLAP, Advanced Analytics and Real Application Testing options
SQL> create user test123 identified by test;
User created.
SQL> grant connect to test123;
Grant succeeded.
SQL> grant create user to test123;
Grant succeeded.
SQL> connect test123
Enter password:
Connected.
SQL> create user alamakota1 identified by alamakota;
User created.
SQL> select user from dual;
USER
------------------------------
TEST123
SQL>
The last command SELECT user FROM dual shows, that the current (logged) user is user123