Google tag manager event macro

Question

I am reading this tuttorial: http://www.amazeemetrics.com/en/blog/google-tag-manager-guide-step-step-tutorial-event-tracking-part-1#comment-4024

It mentions {{event}} equals gtm.linkClick. How do I create macro like {{event}}? Is it a custom event type?

MisterPhilip · Accepted Answer · 2015-01-29 01:57:37Z

1

The {{event}} macro is a default macro that should have been created with the new container, but if it doesn't exist, you'll need to create the macro using the type Custom Event.

Example macro setup

answered Jan 29, 2015 at 1:57

MisterPhilip

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