I have developed my first indie game (space survival genre) for Android phones, and I want to ask: which promotion channels are best to start with?
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1\$\begingroup\$ This question is similar to: How can I promote my game?. If you believe it’s different, please edit the question, make it clear how it’s different and/or how the answers on that question are not helpful for your problem. \$\endgroup\$Pikalek– Pikalek2025-10-08 14:33:28 +00:00Commented Oct 8 at 14:33
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\$\begingroup\$ @Pikalek I don't think this question is a duplicate. Promoting mobile games is a bit different from other platforms, and the question you linked is already pretty old. \$\endgroup\$Philipp– Philipp2025-10-08 15:49:58 +00:00Commented Oct 8 at 15:49
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\$\begingroup\$ You can go to Google Play Store, and they have a way for you to promote your game via ads. You have to pay them for advertising. \$\endgroup\$Job_September_2020– Job_September_20202025-10-09 04:32:58 +00:00Commented Oct 9 at 4:32
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\$\begingroup\$ @Job_September_2020 Please don't use comments to answer questions. If you would like to answer, write a proper answer that adheres to our quality standards. \$\endgroup\$Philipp– Philipp2025-10-10 09:02:26 +00:00Commented Oct 10 at 9:02
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\$\begingroup\$ Many Thanks for the help \$\endgroup\$guher bozdogan– guher bozdogan2025-10-11 21:03:27 +00:00Commented Oct 11 at 21:03
1 Answer
Congrats on releasing your first game! Getting attention for an indie Android title is always a challenge, but you can make steady progress if you focus on a few simple things.
Start with your Play Store page. Make sure it looks good — strong screenshots, a short gameplay trailer, and a clear description that explains what’s fun about your game. That alone can make a big difference.
Then, get the word out on social media. Share short clips or gifs of interesting moments from your game on Reddit, Twitter (X), TikTok, and Instagram. Join places like r/IndieDev or r/AndroidGaming, and actually talk with people there instead of just posting links — that’s what helps the most.
You can also reach out to small YouTubers or streamers who cover mobile or indie games. Many are open to trying something new if you message them politely and offer early access.
Sites like itch.io, IndieDB, and GameJolt are also great for visibility, and being active in game dev Discord servers or forums helps you connect with others who might test and share your game.
If you have a little money to spend, a small ad campaign on Google or Meta can help kickstart downloads and reviews, but it’s optional. What really matters early on is keeping players engaged and updating your game regularly — Google Play rewards that kind of activity.
Promoting an indie game takes time, but if you stay consistent and talk about your game in places where people care about games, you’ll start to see results.
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\$\begingroup\$ Please review the policy on generated content. \$\endgroup\$2025-11-14 20:16:53 +00:00Commented Nov 14 at 20:16
